Course info Pictou
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Business Marketing Skills
Enabling Nova Scotia Businesses to Market Themselves Successfully
This 10 week, 40 hour customized Workplace Education program will help develop your skills to create a comprehensive marketing strategy for your business. -
Cloud and Technology for Business
“Cloud and Technology for Business”
Topics in course include:
Understanding Free Cloud storage for Business
Best Cloud Storage and Sharing Options for Business
Free On Line Business Tools
Free On Line Business Apps
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Business Skills 101
Learning Outcomes
• Strategic planning and positioning
• Marketing fundamentals
• Pricing
• Management Skills
• Project Management
Course Details and Concepts
Define your strategic position
Complete SWOT analysis
Identify your guiding principles
Define your positioning statement
Cultivate a safety culture throughout your business
Define key elements of a marketing strategy
Assess the competitive landscape
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I am thankful for CBDC NOBL’s contribution toward this because for me this project was a huge cost and there is no way our business could have afforded to have it done alone. The consultant work we had done helped reinforce the positive attributes of our company, which helps to keep us motivated. It also outlined several small goals for us to work on to achieve our ultimate goal which is to create greater visibility of our farm outlet and draw more customers to us.
Lorenda Ebbett
Ebbett’s Meadow Brook Farm Market