Marketing on a Shoestring
Marketing on a Shoestring Budget
This is an informative workshop that addresses marketing initiatives that are budget sensitive. By understanding the basic marketing concepts such as the 4Ps of marketing, marketing segmentation and consumer behavior, it becomes possible to develop marketing initiatives that are cost effective and affordable alternatives to traditional advertising. Discussions are based on the type of businesses attending the workshop. The goal for this workshop is to provide attendees with marketing ideas they can implement.
Comments
I am thankful for CBDC NOBL’s contribution toward this because for me this project was a huge cost and there is no way our business could have afforded to have it done alone. The consultant work we had done helped reinforce the positive attributes of our company, which helps to keep us motivated. It also outlined several small goals for us to work on to achieve our ultimate goal which is to create greater visibility of our farm outlet and draw more customers to us.
Lorenda Ebbett
Ebbett’s Meadow Brook Farm Market
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