Marketing on a Shoestring
Marketing on a Shoestring Budget
This is an informative workshop that addresses marketing initiatives that are budget sensitive. By understanding the basic marketing concepts such as the 4Ps of marketing, marketing segmentation and consumer behavior, it becomes possible to develop marketing initiatives that are cost effective and affordable alternatives to traditional advertising. Discussions are based on the type of businesses attending the workshop. The goal for this workshop is to provide attendees with marketing ideas they can implement.
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I wanted to pass along a little note about Lynn! She is amazing! She is a great teacher, I have learned accounting three times now and this is the first time I actually understand what I am doing and have the confidence to do it. She was approachable and eager to help. I am so thankful for these courses and I hope that they continue in the future. (AL, Truro, NS)
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