Networking
Networking
The ability to network is one of the most crucial skills any entrepreneur can have. How else will you meet the clients and contacts necessary to grow your business? But many people are put off by the idea of networking, thinking it requires a phony, glad-handing personality that oozes insincerity. Nothing could be farther from the truth.
Alana Hirtle takes you through the skillset. What does a good networker do? How does he or she act? What is his or her basic attitude? You'll probably be surprised at how much you instinctively know about the subject.
Many people go to networking events, but very few know how to network effectively. Networking is more than just getting out and meeting people. Networking is a structured plan to get to know people who will do business with you or introduce you to those who will.
Comments
Being in the industry I am, I have been aware of the SEB program for many years. As a participant, I was surprised at the number of ways the program impacted my business. Everyone I dealt with from the beginnings of an idea to final approval were helpful and supportive. The professional presenters on topics ranging from marketing to financial issues to insurance were very informative and often were able to put things in the context of my business problems and concerns. The most surprising to me though was the benefit received from brainstorming with other business owners about issues we were all facing in trying to grow our business and the realization that we had a network of support.
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